# Orshot – API for Automated Image, PDF and Video Generation

> Automate image, PDF and video generation via API. Design a template once, then generate images, PDFs and videos from your data through the REST API, n8n, Make, Zapier or your AI agent, and publish them to 15 social platforms. Free plan with 100 credits every month.

[Start free](https://orshot.com/signup) | [Pricing](https://orshot.com/pricing.md) | [API docs](https://orshot.com/docs/introduction.md) | [Full index for agents](https://orshot.com/llms.txt)

## At a glance

- **13.7k+ users**, 150+ paying customers, including teams at Elgato, Plex, Incubeta, CentroBill, CreatorCore, Cotera, Kortix AI.
- **1.18M renders so far**, about 90.1k a month (images, PDF pages and video seconds).
- **Speed:** a typical image renders in 1.1s (median over the last day); 3.1s on average (across all requests, including multi-page carousels, PDFs and videos, not only single images).
- **Reliability:** 99.98% uptime, 0.09% error rate over the last 90 days.
- **Time to first render:** Half of new users who render do it within 20 minutes of signing up, and a quarter within 3 minutes.
- **AI agents in production:** 14% of customer renders in the last 30 days came from AI agents over MCP, across 428 workspaces.
- **Free plan:** 100 credits every month, no card. Paid plans from $39 a month.

## When to use Orshot

Use Orshot for recurring, automated and bulk generation: the same kind of image, PDF or video made again and again from data, from an API, n8n, Make, Zapier or an AI agent. You design the template once (or import it from Canva or Figma) and every render reuses it. Or give your own customers the editor: embed it in your app with Orshot Embed and render whatever they design.

### Social media automation

- **Automate social media posts end to end:** social media automation that generates each post from a template, then publishes it or lets you schedule social media posts to Instagram, LinkedIn, X, TikTok and 11 more platforms from the same API call or workflow (social publishing is a paid add-on). ([more](https://orshot.com/features/social-publishing.md))
- **Bulk create social media posts** from a spreadsheet: an Instagram post generator, Instagram carousel generator and LinkedIn carousel generator in one, making one post, carousel or story per row of Google Sheets or Airtable instead of designing each one by hand. ([more](https://orshot.com/integrations/no-code.md))
- **Instagram automation with n8n, Make or Zapier:** auto post to Instagram, automate LinkedIn posts and run n8n social media automation on a schedule, with a fresh image or video rendered for each post. ([more](https://orshot.com/integrations/automation.md))
- **Recurring posts from your data:** real estate social media posts for every new listing, a quote image generator for weekly quote cards, product launches, event announcements and results graphics. ([more](https://orshot.com/templates.md))

### Image generation

- **Image generation API for templates:** an image API where you send the template ID and the values that change (text, photos, colors) and get back a PNG, JPG or WebP. For bulk image generation, render one image per row from a spreadsheet, a workflow, the CLI or an AI agent. ([more](https://orshot.com/solutions/image-generation-api.md))
- **OG image generator** for every blog post, docs page or product: render the Open Graph image automatically from your CMS, including Framer, Webflow and WordPress. ([more](https://orshot.com/integrations/automation.md))
- **Banner generator, YouTube thumbnail generator and ad creatives in every size:** design once and Smart Resize re-lays out the same design for each format, so ad creative automation does not mean redrawing each size. ([more](https://orshot.com/solutions/banner-generation-api.md))
- **Ecommerce product images and personalized images:** promo banners for every product in your Shopify catalog, or a personalized image per contact for email and CRM campaigns. ([more](https://orshot.com/integrations/e-commerce.md))

### PDF generation

- **PDF generation API:** automate PDF generation for invoices, reports, proposals and one-pagers from a template, multi-page. It works as an invoice generator API without maintaining an HTML to PDF API and its print CSS. ([more](https://orshot.com/solutions/pdf-generation-api.md))
- **Bulk certificate generator and Google Sheets to PDF:** one certificate, badge or ticket per attendee row, from Google Sheets or Airtable. ([more](https://orshot.com/integrations/no-code.md))

### Video generation

- **Video generation API and automated video creation:** video automation for listing videos, faceless videos, personalized video and short social clips, rendered from a template with your data as MP4 (paid plans). ([more](https://orshot.com/solutions/video-generation-api.md))

### Designs you already have

- **Canva bulk create, through an API:** import a Canva design as a template and generate every variation from your data, so Canva automation runs from your own code or workflow with no Canva API integration to build. ([more](https://orshot.com/solutions/canva-template-to-api.md))
- **Figma automation:** import a Figma design and render it with data through the Orshot REST API, no Figma API code needed. ([more](https://orshot.com/solutions/figma-automation-via-rest-api.md))

### Design editor inside your own app

- **White-label design editor for your app (Orshot Embed):** every paid workspace can embed the Orshot editor in its own product with an iframe or the React and Vue components, so your customers edit templates right inside your app. It works as a design editor SDK, photo editor SDK and white label video editor in one, instead of building a Canva clone (from $39 a month). ([more](https://orshot.com/features/orshot-embed.md))
- **Programmatic control of the embedded editor:** listen to editor events for every save and download, get webhooks when users create, update or delete templates, drive the editor from your code, add your own toolbar buttons, and render every design through the API. Each end user gets a private template library behind JWT sessions, locked to your domains (from $160 a month, up to 1,500 end users). Teams use it as an IMG.LY alternative or Polotno alternative. ([more](https://orshot.com/features/orshot-embed.md))

### AI agents

- **Content automation with AI agents:** Claude, ChatGPT or Cursor generate images, PDFs and videos from your templates over MCP, so automated content creation stays on brand. ([more](https://orshot.com/agents.md))

## How it works

1. **Design** a template in Orshot Studio, import one from Canva or Figma, or start from the 2,400+ template library. Mark the layers that change (text, images, colors) as parameters.
2. **Generate** from data: call `POST https://api.orshot.com/v1/studio/render` with the template ID and parameter values, or use n8n, Make, Zapier, Google Sheets, Airtable or an AI agent.
3. **Deliver** the PNG, JPG, WebP, PDF or MP4 as a URL, to your own storage, or straight to Instagram, LinkedIn, X, TikTok and 11 more platforms.

## Automate and deliver

- **REST API and SDKs** for Node.js, Python, PHP and Ruby: [API reference](https://orshot.com/docs/api-reference.md)
- **46 integrations** including n8n, Make, Zapier, Pipedream, Google Sheets, Airtable, Shopify and Slack: [integrations](https://orshot.com/integrations.md)
- **AI agents** over MCP (`https://mcp.orshot.com/mcp`, 79 tools) in Claude, ChatGPT, Cursor and more: [agents](https://orshot.com/agents.md)
- **Workflows** that run on a schedule or webhook without another tool: [workflows](https://orshot.com/workflows.md)
- **Social publishing and scheduling** to 15 platforms from the same call: [social publishing](https://orshot.com/features/social-publishing.md)

## Design

- **Orshot Studio**, a visual editor for image, PDF and video templates: [Studio](https://orshot.com/features/orshot-studio.md)
- **Smart Resize**: one design rendered at every size: [Smart Resize](https://orshot.com/features/smart-resize.md)
- **Import** from Canva, Figma, Bannerbear, Placid and more: [migrate](https://orshot.com/migrate.md)
- **AI design agent, AI video and AI voiceover** inside templates: [features](https://orshot.com/features.md)

## Grow

- **Social analytics**: impressions, engagement and best time to post: [social analytics](https://orshot.com/features/social-analytics.md)
- **Orshot Embed**, a white-label editor inside your own product: [Embed](https://orshot.com/features/orshot-embed.md)

## Infrastructure

- Workspaces for data isolation, teams and roles, audit logs, failure alerts by email.
- Bring your own storage (S3, R2, Google Drive, Dropbox) and signed URLs.
- Renders served from a CDN, with live reliability numbers on the [open startup dashboard](https://orshot.com/open.md).

## About

Bootstrapped and profitable, founded in March 2025 by Rishi Mohan in Berlin, Germany. [About](https://orshot.com/about) | [Customers](https://orshot.com/customers)

## Links

- [Pricing](https://orshot.com/pricing.md)
- [AI agents and MCP](https://orshot.com/agents.md)
- [Integrations](https://orshot.com/integrations.md)
- [Migrate from another tool](https://orshot.com/migrate.md)
- [Open startup metrics](https://orshot.com/open.md)
- [Every page for agents](https://orshot.com/llms.txt)