Airtable is where a lot of teams already run their content pipeline, so it makes sense for it to run the carousels too. This workflow treats each record as a finished post: add a row, and Orshot renders a native LinkedIn carousel from your template and publishes it. No separate design file, no manual upload.
Who runs this
Content and marketing teams
The Airtable base that tracks the calendar also ships the posts, so planning and publishing live in one place.
Agencies
Each client base becomes its own carousel queue, and anyone on the team can add a record without touching a design tool.
Solo creators and founders
Batch a week of carousels as records, mark them ready, and let each one post itself.
Product and demand-gen
Launch talking points move from a tracked record straight into a swipeable LinkedIn document.
Each Airtable record maps straight onto the slides of your carousel. Click a record to see the carousel it renders:
One row becomes one carouselClick a row
| AHook | BBody | CCTA | |
|---|---|---|---|
| 1 | We cut onboarding to 5 minutes | Here is the exact flow we removed | Follow for the full teardown |
| 2 | Most dashboards answer the wrong question | Start from the decision, not the chart | Save this before your next redesign |
| 3 | Hiring our first designer taught me this | Portfolio last, judgment first | DM me the role you're filling |
Orshot renders
Carousel
PDF
Rendered from row 1, one per row
Set it up once
- Map each field in your table to a slide in the carousel template.
- Connect the LinkedIn account you want records posted to.
- Set the trigger to fire on new records, optionally filtered to a ready status.
- Add records and let each one become a carousel, on brand every time.
