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Post images to social from a Google Sheet

Render a branded image for each new spreadsheet row and post it to Instagram, LinkedIn, or X automatically.

See all workflows
Trigger1New/updated row in Google SheetsRun when a row is added or edited in a spreadsheet.
Render2Marketing Agency Social Post TemplateExample template. Swap in your own design.
Destination3Post to InstagramPublish each render to Instagram.
Destination4Post to LinkedInPublish each render to LinkedIn.

Add a row, get a finished post on every channel

Most social tools schedule posts you still have to design somewhere else first. This one makes the post. Keep your posts as rows in a Google Sheet, design the image template once, and Orshot renders a branded graphic for every row and publishes it to the channels you choose.

Click a row to see the post it renders:

One row becomes one postClick a row
AHeadlineBCaptionCTag
1We just shipped dark modeLive for everyone today.product
2Meet the team: PriyaSix years of design, now leading it.team
3Weekend sale, 20% offEnds Sunday night.promo
Orshot renders
Post
We just shipped dark mode
CaptionLive for everyone today.
Tagproduct
PNG

Rendered from row 1, one per row

What goes in the sheet

A row holds everything one post needs, so the sheet doubles as your plan. In practice people keep columns for the parts that change and let the template handle the rest:

  • Headlines and announcements for a content calendar
  • Product names and prices for offer posts
  • Article titles and links for link cards
  • Names and roles for team or member spotlights

Add a caption column too, and the workflow uses it as the post text for that row.

One image, every account

Add each account you want as a destination and the same rendered image publishes to all of them in one run, so Instagram, LinkedIn, and X get the post without three separate uploads. Posts can go out the moment a row is added, or on a schedule if you would rather space them out. Every post stays on brand because they all come from the same template.

Frequently asked